No, I am not emailing to share our company policy regarding COVID-19.  I think that we've had enough of that.

I am emailing to let you know that I am here for any/all of you if you need anything.  This situation is affecting all of us, though undoubtedly in different ways.  So, I don't promise any advice on how to handle your specific situation.  But, I do promise that my door (well, my inbox and phone) are open if you have a need.

If you have any news to share with the alumni/advisory board network, please feel free to send it to me for distribution.  If you have a need that might be filled through this community, the same offer applies.  And, if you just want to offer your story or encouragement to others, I am happy to share that as well.

I will add that in a conversation with Chuck Miller earlier this week, we spoke about how many companies are pulling back for the moment.  That makes sense.  But, every single industry is going to have to figure out a way to weather the critical period and a way forward once this has passed.  That is our collective opportunity as market strategists.  I invite you to read my article<https://www.linkedin.com/pulse/what-you-need-now-scott-hanson/?trackingId=VfzMMzBNRxOJMKbXNLEjZQ%3D%3D> on LinkedIn (posted yesterday) and share your thoughts in the comments there.  This is a delicate time for consultants; we don't want to move too quickly because we need to respect the adjustment period, but we don't want to wait too long because we (and our clients/colleagues) must build strategy before we take action.  So, I encourage all of us to take time for ourselves but to also begin thinking about those who have relied on us for guidance in the past.  They're going to need us even more now.

Stay safe, wash your hands, and be kind.


[Signature.Scott.Small.png]

SCOTT HANSON, PhD  Program Director, MS in Marketing Research
The University of Texas at Arlington
Box 19469, 701 S. West Street, Arlington, TX  76019-0469
M: 817.994.6985

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